Tips to Negotiate Realtor Commission and Save on Selling Costs

Selling a home often comes with various expenses, and real estate commissions can be one of the largest costs. What many homeowners don’t realize is that commission rates are negotiable. Learning how to negotiate realtor commission effectively can help you keep more of your property’s value in your pocket.
At Sale2Sold.com, we believe selling your home shouldn’t mean giving up a large portion of your equity. That’s why we offer a full-service package for a flat fee of $5,900 USD no percentage-based commissions. But if you’re working with traditional agents, understanding how to approach commission discussions is essential to achieving better financial outcomes.
In Canada, real estate commission rates typically range from 4% to 6% of the home’s selling price. This commission is usually split between the listing agent (representing the seller) and the buyer’s agent.
Important facts to know:
Rates are not fixed by law: Every commission rate is negotiable.
Market conditions influence rates: Hotter markets might allow for lower rates since homes sell faster.
Services offered can vary: Full-service listings versus limited-service listings can impact commission expectations.
Understanding these basics helps set realistic expectations when negotiating.
Even a slight reduction in commission can have a significant impact on your profits. Consider this example:
Sale Price: $700,000
Commission at 5%: $35,000
Commission at 4%: $28,000
Savings: $7,000
Negotiating even a 1% reduction can save you thousands of dollars money that stays with you instead of going to agent fees.
Start by understanding the average commission rates in your specific region. Markets differ between provinces and cities. Knowing local standards helps you negotiate from a position of knowledge rather than assumption.
If your home is in excellent condition, located in a desirable neighborhood, or priced competitively, mention it. Easier-to-sell properties require less marketing effort, making agents more open to offering reduced rates.
Let the agent know if you’re planning to buy another property soon or if you’re willing to refer friends and family. Repeat business can incentivize agents to accept a lower commission.
When bringing up the topic, approach it respectfully but confidently. Express appreciation for the agent’s expertise while clearly stating your goal to manage selling costs.
Example phrase: “I value your services and want to work together, but I’m hoping to agree on a commission that aligns with my budget expectations.”
Ask the agent for a detailed breakdown of what their services cover. If there are services you don’t require (such as elaborate open houses or staging), you might be able to negotiate a lower fee.
Negotiating isn’t the only way to save. Flat-fee services like Sale2Sold.com eliminate the back-and-forth by offering professional full-service support for $5,900 USD, regardless of your home’s sale price.
“Lower Commission Means Lower Service”: A good agent’s commitment to selling your home should not depend solely on the commission size. Reputation and client satisfaction are key motivators.
“Agents Won’t Work Hard for Lower Fees”: Professional realtors focus on outcomes, not just the fee. They understand that happy clients lead to positive reviews and future referrals.
Negotiating realtor commission is about preparation, clarity, and confidence. Here are a few quick tips:
Start Early: Discuss commission during your first meetings with potential agents.
Interview Multiple Agents: Comparing different offers puts you in a stronger bargaining position.
Stay Professional: Friendly, honest conversations yield better results than aggressive tactics.
Ultimately, choosing a cost-effective selling model can eliminate the need for uncomfortable negotiations altogether. At Sale2Sold.com, you can access full professional services including MLS listing, expert marketing, and negotiation support—for just $5,900 USD.
If you’re looking for a way to sell smarter and keep more of your hard-earned equity, visit Sale2Sold.com to learn more.
Yes. Commissions are not set by law and can be negotiated. Many agents are open to discussions, especially in competitive markets.
Ideally, you should bring up commission rates during your initial consultation—before signing any contracts or agreements.
Not necessarily. Professional agents prioritize client satisfaction and successful transactions, regardless of slight differences in commission rates.
Most sellers in Canada pay between 4% and 6% of the selling price, split between the listing agent and the buyer’s agent.
Flat-fee services offer clear, predictable pricing, allowing sellers to save thousands while still receiving full-service support through every stage of the sale.
Visit Sale2Sold.com to learn about our services and take the first step toward selling your home more affordably and efficiently.